Liquidspace_Growing co-working


Strategy

Co-working space: triangulating corporate customers, end-users and providers

LiquidSpace is a San Francisco based online platform for users to access workspace at a chosen location, time, duration, and of the type and price preferred.

Based on ZZA’s international research on co-working spaces, LiquidSpace commissioned ZZA to review their interfaces with their end-user and corporate customers, and their property partners whose network of space LiquidSpace sells. Our report fed into optimising this pioneering marketplace covering over 50 US cities.