BBC Scotland


Strategy
ZZA first supported the BBC by researching the functional scope for the design competition of what became BBC Scotland’s award-winning building at Pacific Quay. The objective was to identifying ongoing practical requirements, whilst capturing opportunities for digital transformation. Researching in their long established workplace in Queen Margaret Drive, we engaged with BBC Scotland’s leaders and teams across the spectrum of genres, to capture and distil the essence of the scope the design brief should require.


Credit © Photograph by Renzo Mazzolini, courtesy Graven Images